Blue Shield of California | Oakland, CA

Corporate Communications Creative Lead (03/20 - present)

• Provide visual storytelling assets like video, graphics, presentations, and photography to help advance the mission and strategic pillars of the company.
• Juggled multiple projects concurrently to ensure that clients meet their deadlines and achieve the engagement both internally and externally.
• Managed creative budget to ensure the team has the resources they need as well as pay vendors, actors, and voiceover artists.
• Built relationships and worked directly with the CEO and C-Suite executives on various projects to help boost their reputation.

Fehr & Peers | Walnut Creek, CA

Regional Senior Visual Designer (09/16 - 01/20)

• Orchestrated and trained nationwide marketing and visual communications team on best practices and strategies
• Collaborated with engineers and planners to visualize ideas, plans, and data into meaningful, easily interpreted graphics

The Gymboree Group | San Francisco, CA

Senior Visual Designer (12/18 - 04/19)

• Used data & insights (site metrics, usability reports, customer feedback, market research findings, user research, competitor offerings, sales data, traffic, abandonment, engagement, etc.) to create user-centered designs
• Mentored and supervised designers ensuring balanced workload and consistent look throughout designs and platforms

FloWater | Burlingame, CA

Senior Visual Designer (05/15 - 09/16)

• Partnered with marketing director to create promotional graphics to mold the branding of the company
• Ensured the visual standards by maintaining brand guidelines throughout all collateral